Trade fair stand design and trade fair presences in Munich
Trade fairs that make brands visible
We design trade fair presences that attract attention through their design and stay in the memory as signature stagings.
Enquire about a project
Why trade fairs matter more than ever
In a digital world, meeting in person makes the decisive difference in a lasting business network. Trust and knowledge develop wherever people meet and talk – at trade fairs, for example.
BRAND CONCEPTS as your partner for trade fair projects
We combine strategic brand development with a holistic understanding of live communication. This turns every trade fair stand into a space of experience that conveys the brand and product message clearly and makes it measurable: medical congresses, satellite symposia, compliance …
What we deliver for you
From the first draft to a clear concept
We develop a strong central idea from your objectives and your brand profile. This results in precise drafts and a stand concept.
Precise planning and implementation
From detailed planning to the final touch – thanks to our own defined process, we keep an eye on everything. We manage deadlines, budget and quality reliably.
Expertise and a strong network
Architects, designers, scenographers, stand builders and event professionals work hand in hand with us. Our established partner network ensures tailored solutions at every trade fair location.
Security and one fixed contact
You have one fixed contact who manages the project from start to finish and holds all the threads together.
How does your project run with us?
Kick-off phase
Initial meeting, briefing, agreeing objectives, budget and timeframe
Concept phase
Collecting ideas, creative and strategic concept, presentation of drafts
Development phase
Aligning creative results with production and planners, further development in depth
Implementation phase
Realisation as planned and support for further concepts and ideas
- DGP[01]
Munich - DKK Berlin[02]
- DGK Mannheim[03]
- DGIM Wiesbaden[04]
- DHKT[05]
Dresden - MAIT[06]
Berlin - Dagnäe[07]
Frankfurt/M. - ADO Leipzig[08]
Artificial intelligence, hybrid formats and new digital tools are changing trade fair platforms. But they do not replace what a trade fair is all about. The AUMA study “Trade fairs in the age of AI” (with Prognos) sums it up: “The trade fair of the future will not become more technical, but more personal: smarter organised, more individually experienced, evaluated in a more data-driven way – and at the same time shaped by direct encounters and genuine trust.”
Quote: Association of the German Trade Fair Industry (AUMA) in cooperation with the Prognos institute (translated)
More services
Events
We develop communication strategies and campaigns that reach your target group and keep every event talked about long afterwards.
Location Marketing
Every place has its own story: we arrange and market exclusive locations and work with experienced catering companies.
Change consulting
With our unit “Creating Bonds” and the KEK formula (culture, emotion and communication), we guide organisations through change and transformation processes. We design experiences on the outside and accompany change on the inside.
FAQ
Frequently asked questions
When should we start a trade fair project?
Ideally six to twelve months before the fair. That leaves room for drafts, concept and implementation.
What does a trade fair stand cost?
What counts is the briefing and the focus of the project. You receive a transparent quote, and we keep an eye on your budget throughout the project.
Do we need several service providers to realise the project?
No. From the first idea to the last handshake at the stand, you get everything from a single source, with one fixed contact for you.